Wednesday, November 10, 2004

the medium and the message

I've been hearing so much lately about how liberals are smug know-it-alls who talk down to others. I'm conflicted about this. On one hand I do see so much lack of reality amongst the far right that is is scary to try and have a reasoned discussion with them, all the more so because I make my living based on my command of facts.

But there may be something real to it beneath the Suskind type of reporting about reality and faith based communities. It could be that the left has lost the battle for hearts and minds of Christians by being derisive and smug. Which is too bad, because the message of compassion and tolerance is much closer to the Christian ideal than is the message of NO and intolerance that the political wing of the far-right wants to advance.

What the Dems need to do is take the message of compassion and tolerance and make appeals to the Christian grass-roots that this is the real face of America. Couple that with a more sensible fiscal policy and a progressive welfare system that rewards work, family and education and you may have a winner. But the message needs to be simple and you can't talk at the Christian voters but *with* them.

In a year the battles for the mid-terms begin in earnest. Now's the time to get moving on that message.

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